The Rooster is one of the 12 Chinese animals of the zodiac and is represented in the Metapaper zodiac card set. The card set was produced by our Print Partner, Gallery Print, in cooperation with Factor Design, PAGE Magazine, Metapaper and with support from Mohawk. The goal of the project was to create a print product that would not only inspire agencies, designers and all print and paper lovers but also give personal and personality insights to support their daily work practices. You can find more information on the project in the Metapaper Blog.
As if standing in the sunrise, the rooster presents itself proud and recognizable on EXTRAROUGH RECYCLING White. A visual and haptic effect was achieved by blind embossing. To find out exactly how it works a detailed making-of can be found online at PAGE.
Factor / Metapaper