Michael Adams Collection
Swiss mattress maker Daniel Heer, who has produced tailor-made horsehair mattresses under the company name H E E R since 1907, in association with THE MOMENT has developed a new workshop experience – creating a virtual guest-room in the Berlin workshop where a night’s sleep trial, complete with breakfast, can be enjoyed! This "Schöneberger Zimmer" is beautifully presented within a detailed brochure. The brochure was printed offset with LED drying at Königsdruck, Berlin, while matching business cards complete with hot foil stamping were created at Spezialdruck, Berlin with a third, postcard, component, produced on a HP-Indigo at expression, Berlin. Metpaper EXTRASMOOTH coldwhite pulled all of the elements together as the consistently specified paper stock.
DAS MOMENT / Daniel Heer